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LUUX Media
Thomas House, 

84 Eccleston Square, 

London SW1V 1PX
View on map
+44 2071172924
hello@luux-media.com

LUUX Media
Thomas House, 

84 Eccleston Square, 

London SW1V 1PX
View on map
+44 2071172924
hello@luux-media.com

Improving Lead Quality and Volume
through Precision UHNW Targeting

0 x

Increase in international viewing requests

0 %

Growth in high-intent enquiries

0 %

Improvement in lead quality

  • 0 x

    Increase in international viewing requests

  • 0 %

    Growth in high-intent enquiries

  • 0 %

    Improvement in lead quality

    The Challenge

    Knight Frank needed to generate high-quality leads from international audiences to market The Greenwich in Downtown Manhattan. Having previously only advertised in the US domestic market, their existing campaigns and creative assets weren't optimised for reaching affluent international prospects, limiting their ability to attract global buyers for this luxury development. We were tasked with expanding their reach internationally whilst maintaining lead quality and generating qualified enquiries from international UHNW buyers.

    The Challenge

    Knight Frank needed to generate high-quality leads from international audiences to market The Greenwich in Downtown Manhattan. Having previously only advertised in the US domestic market, their existing campaigns and creative assets weren't optimised for reaching affluent international prospects, limiting their ability to attract global buyers for this luxury development. We were tasked with expanding their reach internationally whilst maintaining lead quality and generating qualified enquiries from international UHNW buyers.

    The Solution

    Creative
    Paid Media
    Paid Social
    We implemented hyper-targeted media placements focused on affluent residential areas globally, combined with strategic positioning at key public hotspots frequented by high-net-worth individuals. We also overhauled the existing creative, including developing a new landing page, repurposing creative specifically for performance marketing and lead generation rather than brand awareness. This integrated approach ensured both precise international audience targeting and compelling creative assets that would resonate with global luxury property buyers.

    The Solution

    Creative
    Paid Media
    Paid Social
    We implemented hyper-targeted media placements focused on affluent residential areas globally, combined with strategic positioning at key public hotspots frequented by high-net-worth individuals. We also overhauled the existing creative, including developing a new landing page, repurposing creative specifically for performance marketing and lead generation rather than brand awareness. This integrated approach ensured both precise international audience targeting and compelling creative assets that would resonate with global luxury property buyers.

    The Results

    The integrated targeting and updated creative delivered exceptional performance across all key metrics. International viewing requests increased by more than 3x after launching the hyper-targeted international placements, whilst high-intent enquiries grew by over 50%, generating a strong pipeline of qualified prospects. The creative overhaul and new landing page contributed to nearly 40% improvement in engagement and lead quality, demonstrating how strategic global targeting combined with performance-optimised creative can successfully expand luxury property brands into international markets whilst enhancing lead quality and generating meaningful sales opportunities.

    The Results

    The integrated targeting and updated creative delivered exceptional performance across all key metrics. International viewing requests increased by more than 3x after launching the hyper-targeted international placements, whilst high-intent enquiries grew by over 50%, generating a strong pipeline of qualified prospects. The creative overhaul and new landing page contributed to nearly 40% improvement in engagement and lead quality, demonstrating how strategic global targeting combined with performance-optimised creative can successfully expand luxury property brands into international markets whilst enhancing lead quality and generating meaningful sales opportunities.
    “Working with LUUX Media has been transformational for our sales efforts for super prime real estate. Their creative guidance has been invaluable, their technical knowledge is superb and their expertise is unmatched.”

    Oliver Banks

    Partner, Knight Frank

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