It’s no secret that when it comes to audiences, there is none so particular, private or elusive as the UHNWI. The 0.01% that makes up LUUX’s long standing network is an increasingly powerful group, comprising taste makers and thought leaders with the assets to make waves in business and beyond.
At LUUX we know these exceptional individuals as friends, collaborators and visionaries, and so we have taken the opportunity to deliver a questionnaire directly to a carefully selected list of UHNW individuals from the LUUX network – all of which are close connections of ours that have previously attended our event experiences or are engaged readers across our print portfolio of luxury magazines.
The survey focuses on how this elite group typically spend time online, what platforms they use when searching for luxury products, the type of action they prefer to take when purchasing high value products online and more.